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OUR STORY

ABOUT

We believe in the power of stories that move. Every project begins with an idea — and our mission is to turn that idea into emotion, connection, and visibility.Founded by Todor Barganov, PRoject 16 is a creative communication and production studio based in Munich, working across Europe to shape ideas that connect people, brands, and art.We merge design, strategy, and storytelling to build strong, visually driven identities and campaigns that make a lasting impression.Our expertise spans the full creative spectrum — from branding, logo design, and brand books to marketing strategy, PR, social media, and visual content production.We craft visuals, videos, and narratives that resonate and give every project its own authentic voice.With roots in Germany and Bulgaria, PRoject 16 operates as an agile, independent studio, collaborating with brands, musicians, artists, and cultural organizations to create meaningful, memorable work.

ABOUT THE FOUNDER

Todor Barganov is a creative force at the crossroads of communication, design and production. With over sixteen years of experience, he has built a career defined by vision, precision, and an instinct for what moves people. A strategist with an artist’s eye, Todor has shaped the public image of festivals, musicians, and brands that redefine the cultural landscape of Europe. His work blends storytelling and aesthetics into bold, intelligent communication that leaves a mark. Driven by curiosity and conviction, he founded PRoject 16 to bring together everything he believes in — creativity with strategy, intuition with structure, and artistry with impact. Every project under his direction carries one promise: to transform ideas into experiences that matter.

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DISCIPLINES

WHERE IDEAS TAKE SHAPE

SOCIAL MEDIA MANAGEMENT

We design and manage your online presence with clarity, tone, and purpose — transforming your channels into living brand platforms.

CONTENT CREATION

From creative direction and copywriting to photography and video production — we create visuals that speak, move, and perform.

PUBLIC RELATIONS

We build bridges between ideas, audiences, and media. Strategic storytelling that elevates visibility and builds long-term trust.

ADVERTISING & STRATEGY

Smart, data-conscious communication. We combine insight and creativity to turn concepts into measurable growth.

BRANDING & VISUAL IDENTITY

From logos and brand books to campaigns and packaging — we shape visual languages that stand out and stay consistent.

CREATIVE DIRECTION & PRODUCTION

We curate and produce photo, video, and event experiences — guiding every detail from concept to execution.

OUR APPROACH

PASSION

We bring energy and intention to everything we create — from a brand concept to a live experience.

INNOVATION

We explore new ideas, tools, and formats to keep communication fresh, visual, and relevant.

COLLABORATION

We believe in teamwork and trust. The best results come from shared vision and honest dialogue.

IMPACT

Every project we take on aims to move people, inspire reaction, and create measurable change.

AUTHENTICITY

We build stories that feel real — communication that reflects who you are, not who you “should” be.

EXPERIENCE

With 16+ years across art, culture, and business, we understand how creativity and strategy meet.

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